We ran our AI Unlocked Summit for the 4th year, and it completely took over the entire month.
So worth it though!
It was our biggest summit ever with 7,664 registrants, 50 incredible speakers, a 20%+ conversion rate to our all-access pass, and more testimonials than I know what to do with.
And... the highest-grossing event we've pulled off to date, bringing in $255,268 in total revenue (and a 90% profit margin).
Behind the scenes, we've been heads-down on a huuuuge Q2 update to AI All Stars.
There's a whole new department coming, plus more than 7 new AI team members (aka Skills) dropping this month. I won't spoil the surprise, but these are good.
Every Skill we build starts with real strategy, not AI-generated filler. I pull from 15+ years in this industry, and when we need to, we bring in outside experts to pressure-test the frameworks before we code them in.
I've been deep in my cave making these updates and I'm so excited to share them with all of our students.
If you're not inside AI All Stars yet, the best thing is to start with this workshop. It unlocks a special invite into the program.
〰️ Travel
I also slipped away to Vancouver for a celebration of life for my aunt. While I was there, I got to fold in the good stuff too: time with my best girlfriends, sneaking in coffee dates with business friends, and crashing my friend's daughter's first birthday party.
Courtney Chaal, Danielle Connor, me!
〰️ Dance Mom Season
I also lived through the busy season of being a dance mom… multiple competitions, three nights of recitals, and living in and out of the "rac and roll". IYKYK 🙂
Also mixed in there was some competitive tennis and ball hockey games for my son.
I'm in that parenting season where you feel like an uber driver and full-time sport spectator. Truthfully, I love it!
〰️ What's Next?
I'm headed to Kit's Craft + Commerce conference in Boise this week. It feels like my entire business network is going, so it's going to be a party. My friends Jordan Gill, Ellen Yin, and a few others are speaking so I can't wait to support them (I'm a woo-hoo girl, is it weird if I cheer from the audience at a business conference?)!
I'll send over the best insights I pick up while I'm there.
I was in Kit's beta group for their MCP roll out this past month too, so I connected with the team and organized to have them come in and do a workshop for you guys later this month. The sign up for that is below.
Here's a little snapshot of the email dashboard I built out on Claude using the MCP. I've got dashboards like this built for my email, instagram analytics, and week-at-a-glance. I love these (and yes, we teach this inside AI All Stars):
〰️ Upcoming Events:
When you join my upcoming webinar with Kit (June 23), you'll get a copy of my Kit MCP Prompt Pack. Sign up for the webinar here. We'll be talking about audience growth and going over the new MCP stuff.
My friend Nina from She Knows SEO is hosting a workshop on June 25 you might want to attend. Nina is suuuper strategic and will be teaching about how to write blog articles with good SEO that get traffic, and then setup a funnel on the back-end to turn that into leads and sales. Nina is one of those people with a bunch of blogs that all do pretty serious revenue monthly. If that's your jam, this is worth checking out! Sign up for Nina's workshop here.
〰️ AIU Partner Offers:
In case you missed our AI Unlocked event, there were 3 sponsors with great offers that I want to make sure you saw:
Get a FREE trial to Senja.io, our fav testimonial tool (that just announced their MCP connector to Claude!)
You've been hearing AI advice all week. The problem is most of that advice was built for someone else's business, not yours. Take Sandra Booker's "What Kind of AI Partner Do You Need?" Quiz. Answer 8 questions + she'll tell you what to do next.(Or if you want to talk to Sandra about custom AI builds, book a call with her directly here!)
And if you want all the replays and swag bag from AIU, you can still grab those here.
Fun fact? I got my start as a home décor blogger back in 2010. I’ve now helped 21,000+ Founders from every industry scale faster with smart marketing strategy and AI.